Parrot Furniture

A brand recognized for its artisanal approach and eclectic style, it stood out at the Guadalajara International Furniture Expo 2025 with a stand that reflected the authenticity and uniqueness of each of its pieces. To extend the life of this space and allow more people to enjoy its offering, the brand implemented the service 360° Virtual Scanning from Alavista, digitizing its stand in an immersive virtual tour.

We contribute with:

Parrot Furniture's 3D Digital Showroom at Expo Mueble /
Guadalajara 2025

The main challenge

The result

The main challenge

More than creating a digital showroom, Parrot needed to:

  • Capturing the artisanal essence: To reflect the authenticity of their handmade pieces and the unique character of each design in the digital environment.
  • Convey warmth and detail: Ensure the virtual tour retains the feel of natural materials and carefully crafted finishes.
  • Extend the booth experience: Allow more people to explore their proposal without having to physically attend the event.
  • Create a real connection with customers: Offer a digital tool that not only showcased products, but also conveyed the brand's vibrant and eclectic personality.

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The result

Thanks to the service Alavista E3, Parrot Furniture achievement:

  • Strengthen your brand identity, reflecting its bold, handcrafted style in an interactive digital environment.
  • Expand your global reach, making it easier for international buyers to discover your catalog without having to visit a physical showroom.
  • Create an immersive experience, allowing clients and designers to explore every detail of your furniture from any device.
  • Incorporate the journey into your marketing strategy, using it in digital campaigns and social media to attract new customers.
  • Transform your stand into a permanent digital showroom, extending its impact beyond the event.
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Mechanisms used

Mechanisms used:

  • 360° 3D Scanner (E3): Detailed digital rendering of the booth, highlighting the authenticity of Parrot Furniture's handcrafted details and eclectic design.
  • Immersive virtual tour: It offers a rich and detailed visual experience, allowing visitors to explore every corner of the showroom from any device.
  • Social media dissemination: The virtual showroom has been used in digital marketing campaigns, newsletters, and sales presentations, strengthening the brand's visibility.
  • Visual conservation: Beyond commercial use, the virtual tour functions as a visual archive of your booth, inspiring future projects and collaborations.
  • Web integration: The tour has been published on the official Parrot Furniture website, providing users with an innovative and accessible way to explore its catalog.

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